Clarification for Business Operations Verification

Google requires certain advertisers to undergo a verification process in order to ensure a safe and trustworthy ad experience for users. This verification process helps us learn about our advertisers’ business, the products and services they offer, and the relationships our advertisers have with advertised brands or third parties (if applicable).

The person responsible for completing the verification should be familiar with business operations and advertising practices for the Google Ads account. The estimated time to complete the verification process is 15 to 30 minutes. 

In order to continue advertising using Google Ads, please fully complete the business operations verification for your Google Ads account within 7 days from the date of the first email notification.

Please do not share any sensitive personally identifiable information (e.g. individual SSN, driver’s license)  or business identifiers that are not requested (e.g. tax ID) in the verification form.

* Required field

Initial Questions

The following questions are about the Company and the Website you have specified in the “Initial Questions” section above.
0/1000
Example: Company XYZ is an advertising agency that provides marketing services for insurance companies.
I don’t know
  1. Select one
  2. Yes, this is a legally registered business entity
  3. No, this is not a legally registered business entity
  4. I don’t know
E.g. registered as a legal business entity with a government or government agency
0/1000
0/1000
If you don’t operate under any other names, please write “N/A” in the field above.
0/1000
8. How is the Company compensated for the advertising they provide using the Website? Please select all that apply. *
9. The Company’s advertising with the Website is best described as: *
Name of affiliate platform - Website/Domain/URL - Affiliate membership ID
0/1000
Please do not include sensitive PII (e.g. SSN, driver license) or business identifiers such as tax ID
10. For the product/service advertised via the Website, which parts of the sales funnel does the Company handle? Which parts does another business handle? *
The CompanyAnother BusinessThe Company + Another BusinessN/A
Awareness or Brand Marketing
Lead Generation
Lead Qualification
Sales or Lead Conversion
Product/Service Fulfilment
Post Sale Support
Business - Business relationship
0/1000
Please do not include sensitive PII (e.g. SSN, driver license) or business  identifiers such as tax ID
0/1000
0/1000
11. What communication channels could a consumer use to interact with the Website? *
The CompanyAnother BusinessThe Company + Another BusinessN/A
In person
Phone
Webform
Online Chat
Email
Business - Business relationship
0/1000
Please do not include sensitive PII (e.g. SSN, driver license) or business identifiers such as tax ID
0/1000
0/1000
12. What licenses or certifications are required to provide the products/services advertised using the Website? *
13. If you answered that the Company has relationships with other businesses, can you provide one of the following as proof of the relationship? *
No files chosen
Please do not include sensitive PII (e.g. SSN, driver license) or business  identifiers such as tax ID

Thank you for submitting the business operations clarification form. The information you provide to us will be used to verify your Google Ads account and is governed by our privacy policy.

We will reach out if we need additional information.

https://myaccount.google.com/privacypolicy?hl=$0
Some account and system information will be sent to Google, and support calls and chats may be recorded. We will use this information to improve support quality and training, to help address technical issues, and to improve our products and services, subject to our Privacy Policy and Terms of Service.
Additional info